SuperSize Me!

Adding Value... How are you "Super Sizing" your recruitment strategies? Are you giving compelling reasons for why influencers should allow you time (or more time) to promote your institution/programs to their students?

I was at Staples today and picked up a free magazine called "Canada's SOHO Business Magazine" Not only is it a great magazine, but I also found out about Staples free "how-to" seminars in partnership with BizLaunch.ca...

So use this idea to spin off some value added services to your prospective students and their influencers... but also check out some of these free seminars! Who wouldn't benefit from a little more advice on branding, hiring, how to get free publicity, etc?

I know what you're thinking... "my high school retreat weekend adds value to students and influencers!" And you're right. But think outside the box a bit more. Check out what Prairie is offering their influencers (heck, go right on ahead and register while you're at it!). Look at this event at Prov. Can you see some potential for connection to recruitment?

This may be as easy as having intentional recruitment involvement in events that are already happening (i.e. alumni events, grad dessert table, discounts on continuing ed courses for your "VIP influencers," sponsoring a youth ministry training event that is being hosted by another organization)... or it may require some creative work and/or proposals on your part.

I know you're out there, my google analytics tells me we average over 30 visits per week... any innovative ideas on "super sizing" your recruitment/enrolment efforts?

Chicken Poop for the Soul

CBC interviews the editor and publisher of Winnipeg based Christian magazine Geez...


Self description from their home page: "Geez Magazine has set up camp in the outback of the spiritual commons. A bustling spot for the over-churched, out-churched, un-churched and maybe even the un-churchable. For wannabe contemplatives, front-line world-changers and restless cranks."

Looks irreverently fun... does anybody already subscribe? Maybe I can get them to throw in some copies for this year's rep "SWAG BAGS" on the fairs!

YC Hotel

If you're still looking for a hotel for YC in Edmonton, the Crowne Plaza Chateau Lacombe is a decent hotel and has some good rates; you don't even need to be in the YC 'block'... Especially if you have an "entertainment book card," I just got a double for $90 (any girls out there want to share?).

It's less than 10 mins from YC.











I think last year at that time, we were watching the Oilers in the playoffs... can't say we'll be doing the same this year! But keep your ear to the ground for a brunch or post-concert get-together. Wow, YC is going to be my last event (sigh!)...

Hope to see you there!

Dayna

Spring 2007 Articles

Click for Options 2007 articles on Christian Higher Education:


Of special interest: CHEC Chair, Justin Cooper, shares some information about future plans.